Company Overview
KeyMetric offers smart, usable and up-to-the-minute information designed to simplify the way businesses, advertisers and agencies track, measure and improve marketing and advertising investments. KeyMetric delivers smart, usable information to measure the effectiveness of mobile apps, paid advertising and media, search engine optimization, social media, traditional media and affiliate relationships.
KeyMetric adTrax reports phone call and conversion analytics. The solution looks at phone call, conversion and engagement data that spans the entire marketing portfolio. Instantly track every visit, phone call, conversion, and event back to the originating campaigns, sources, domains, PPC keywords and search terms.