Company Overview
MaxPoint provides a leading business intelligence and digital marketing solution that enables national brands to drive local, in-store sales. The company’s proprietary Digital Zip technology and the MaxPoint Intelligence Platform predict the most likely local buyers of a specific product at a particular retail location and then execute cross-channel digital marketing campaigns to reach these buyers.
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Products and Services
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Marketing Function
Branding, Customer Acquisition, Customer Engagement and Retention, Metrics and Insights