Company Overview
Sirdata provides a self-service, third party data-collecting platform that specializes in the collection of behavioral data, predictive targeting and selling of audience segments. Sirdata enables publishers to increase their income by taking advantage of Web users’ digital imprints including behaviors, interests and habits, and advertisers to provide targeted and relevant advertisements to their consumers.
Sirdata is a a self-service, third party data-collecting platform that specializes in the collection of behavioral data. Sirdata’s advanced data analysis turns browsing behaviors and content consumption into intent signals for highly qualified live audience segments. Sirdata connects with technological marketing platforms – Data Management Platforms, Customer Relationship Management Platforms, Demand Side Platforms, UX personalization solutions – for you to activate its audience pools and monitor cross-channel and personalized marketing tactics.
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