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Audience Insights

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Definition

Audience Insights are analytics provided specifically for the marketer to gain actionable insights and recommendations to reach engagement and conversion goals.

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Products

605 Impact
By 605
605 Impact is a self-serve platform to measure the impact of linear and cross platform campaigns on influencing consumer behaviors.
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AIRIS
By Appier
AIRIS is a real-time marketing analytics platform that support brands and marketers to achieve the fastest time-to-insight with smarter decision-making and execution by leveraging its advanced AI and Machine Learning technologies. Build robust 360° v...
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Allspark
By Near
Allspark enables marketers to curate diverse audiences across geographies based on large scale real world data sets such as home/work location, brand affinity, geo-radius and many more. Demographic profiling created based on lookalikes and cohorts fr...
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Amplitude Digital Optimization System
By Amplitude
Amplitude’s Digital Optimization System helps digital teams deeply understand customer behavior in the digital product, predict which features and actions lead to business outcomes, and adapt each experience in real time to maximize its business impa...
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APEX by Emotive
By Emotive Technologies
Apex by Emotive Technologies is a SaaS platform for measuring key marketing metrics. The Apex (Audience Perceptions and Engagement eXperience) Score is a survey-based metric designed to quantify brand health based on audience feelings and intended be...
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Canvas8
By Canvas8
Canvas8 provides insights that help organizations grow through a better understanding of people. The company aims to offer a useful source of truth about what's happening in the world, how behaviors and attitudes are evolving, and to merge discipline...
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Clozd Platform
By Clozd
The platform combines expert-led interviews, surveys, and AI-driven analysis to uncover why companies win or lose deals and identify customer churn drivers. Users can interact with Ask Clozd to query win-loss data in natural language, receiving insta...
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ConneXions
By Claritas
Claritas ConneXions integrates consumer usage of technology with demographics and lifestyle attributes to enable companies focused on technology to use smart data to drive their marketing strategies. Exclusive to ConneXions is Claritas Technodoption,...
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Cubeyou
By Cubeyou
Cubeyou brings together the most robust consumer data sources available, both online and offline. Leverage social media statistics, syndicated studies, government surveys, and more - even your own data.
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Dstillery Audiences
By Dstillery
Dstillery’s Audience solutions help you discover and activate new potential customers that align with your brand DNA, to drive awareness, engagement and ultimately revenue growth. Discover new consumers that behave (visit sites, open apps, visit stor...
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CabinetM helps modern marketing and sales teams manage the technology they have and find the tools they need. The CabinetM marketing technology management platform enables full lifecycle support around technology discovery, qualification, implementation, and management. Marketing teams using CabinetM gain critical visibility and leverage to save time, money, drive revenue, and manage digital transformation. The company has built the industry’s most comprehensive database of over 16,000 marketing tools across 500+ categories, and currently has the largest set of marketing stack data as a result of hundreds of marketing stacks that have been built and are being managed on the platform.

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