Audience Insights

< Back to category

Definition

Audience Insights are analytics provided specifically for the marketer to gain actionable insights and recommendations to reach engagement and conversion goals.

Contribute to this definition

Products

605 Impact
By 605
605 Impact is a self-serve platform to measure the impact of linear and cross platform campaigns on influencing consumer behaviors.
  Compare
Allspark
By Near
Allspark enables marketers to curate diverse audiences across geographies based on large scale real world data sets such as home/work location, brand affinity, geo-radius and many more. Demographic profiling created based on lookalikes and cohorts fr...
  Compare
ConneXions
By Claritas
Claritas ConneXions integrates consumer usage of technology with demographics and lifestyle attributes to enable companies focused on technology to use smart data to drive their marketing strategies. Exclusive to ConneXions is Claritas Technodoption,...
  Compare
Cubeyou
By Cubeyou
Cubeyou brings together the most robust consumer data sources available, both online and offline. Leverage social media statistics, syndicated studies, government surveys, and more - even your own data.
  Compare
Dstillery Audiences
By Dstillery
Dstillery’s Audience solutions help you discover and activate new potential customers that align with your brand DNA, to drive awareness, engagement and ultimately revenue growth. Discover new consumers that behave (visit sites, open apps, visit stor...
  Compare
InfoScout OmniPanel
By Numerator
InfoScout OmniPanel is America's largest and most representative purchase panel, providing you with a unified view of the omnichannel shopper. Gamified shopping rewards encourage real people to complete shopper surveys and snap pictures of every rece...
  Compare
Integrated Audience Analysis
By Affinio
Affinio’s Integrated Audience Analysis solution reveals hidden audience insights at scale. Designed for the enterprise, the solution turns incomprehensible amounts of consumer data into actionable insights. Affino's unsupervised clustering technology...
  Compare
Opportunity Explorer(SM)
By Zeta Global
Opportunity Explorer is a real-time market and consumer data analytics and insights solution. Designed to help marketers identify, segment and act upon growth opportunities for their businesses, Opportunity Explorer(SM) ingests demographic, behaviora...
  Compare
Oracle CX Audience
By Oracle
Oracle CX Audience is an audience segmentation tool and customer analytics solution that eliminates the challenges of capturing and analyzing data at scale. It is an open, flexible, cloud platform empowering marketers to operate with less involvemen...
  Compare
Protagonist Platform
By Protagonist
Protagonist Platform is a software platform specifically designed to analyze complex, cross-platform data sets revealing the underlying beliefs and motivations of consumers. The Protagonist Platform uses advanced natural language processing and machi...
  Compare
Finding more products...
Stay on top of the latest industry technology announcements with our weekly newsletter

About

CabinetM helps modern marketing and sales teams manage the technology they have and find the tools they need. The CabinetM marketing technology management platform enables full lifecycle support around technology discovery, qualification, implementation, and management. Marketing teams using CabinetM gain critical visibility and leverage to save time, money, drive revenue, and manage digital transformation. The company has built the industry’s most comprehensive database of over 15,000 marketing tools across 500+ categories, and currently has the largest set of marketing stack data as a result of hundreds of marketing stacks that have been built and are being managed on the platform.

Read more ›

Follow Us

Sign up for our newsletter

Stay on top of the latest marketing technology news with our weekly newsletter.

Navigation

Enterprise Cabinet Enterprise Pricing CabinetM and Partners CabinetM for Marketing Technology Vendors About Us Press The Team Careers Contact Us Terms of Use Privacy Policy

Contact Us

CabinetM, Inc.
115 Oxbow Rd.
Framingham, MA 01701
eross@cabinetm.com

Browser detection

You are using a browser (Robot/Spider) that is not supported on our site. Please update your browser to the latest version to have the most effective experience on CabinetM