Customer Contact Preferences

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Knowing and maintaining each customer contact preference is an important part of our jobs as marketers. Contact preference is simply the way a contact wants to receive communication, whether it is through email, mail, phone or any combination. It is important for many reasons, including legal compliance as well as customer experience & satisfaction.


Source: TeleNet Marketing

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By Kubra
The Notifi platform combines information about customers’ communication preferences with data from back-office systems to automatically deliver the messages that customers want. Available channels include email, SMS text message, mobile app push noti...
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