Video Advertising Planning and Buying

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Definition

Video Advertising Planning and Buying platforms offer tools for both publishers and advertisers. Some tools may include full targeting tools to reach segments of desired viewers. 

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Products

AdSphere is a competitive media-research system that helps agencies and advertisers to improve the ROI and KPIs of their television campaigns by providing insights that can’t be found anywhere else. AdSphere was developed to provide a window into the...
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HIRO’s Brand Campaign Control (BCC) gives advertisers full control over their programmatic campaigns. With HIRO’s BCC, advertisers gain an authentic and fully-transparent map of where their programmatic ads are running, as well as complete and precis...
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Brandzooka is a video advertising platform that uses attributes and interest targeting to find your audience. Define who they are by location, income, marital status, and more. Then, dig into their interests and activities to tell us exactly what the...
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BrightCove Lift is an ad optimization solution to prevent ad blockers while delivering ad-supported video experiences on both desktop and mobile.
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Cadreon Video is a feature-rich video campaign management solution. It connects brands to their desired audiences in real-time by delivering ads in brand-safe environments across all video formats, channels, and devices. With Cadreon Video, you can i...
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FreeWheel is an ad platform for the premium video market. The solution includes tools to manage orders across screens, monetize the ad experience, and maximize the value of premium content.
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Genius Monkey is an ad platform built for results. It facilitates the buying, placement and optimization of media inventory using a bidding system. This makes the process completely automated, and while many companies use the “set it and forget it” m...
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Mirriad is a video advertising platform for content owners, brands, digital broadcasters and distributors worldwide. Mirriad transforms premium content into inventory available as native ad units for sale. Advertisers determine ad duration, placement...
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Seenthis is an interactive mobile ad solution that provides advertisers with an endlessly scrolling ad space to tell their stories. Using Seenthis, advertisers can combine a wide image with HD video and HTML overlays. The benefits of Seenthis include...
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Simulmedia is a complete solution for data-optimized national linear TV. Place a small piece of code on your website and start to receive insights about your visitors’ TV viewing behavior, including their top shows, genres and networks.
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