Adacado

Product Overview
Adacado is a powerful and flexible Real-Time Creative (RTC) advertising platform designed expressly for agencies and DSP partners. The platform combines the science of programmatic media buying with upstream offer data and the art of creative.

• Can meet practically any ad requirement from simple retargeting through to custom forms, real-time APIs and social or video integration.
• Complete design flexibility covers all creative needs from product-based ads to pitch-perfect branding.
• Granular analytics and reporting provides the learning needed for auto-optimization and human campaign adjustment to maximize performance.
• Integrates with any format of advertiser data including XML data feeds, site scraping, API or flat files.
• Target along the ad request, via a user cookie, or both.
• Target using multiple parameters including 1st & 3rd party data, geo, time of day and more.

With Adacado's full-featured platform companies can buy media anywhere and target using any existing data.