FreeWheel

Product Overview
FreeWheel is an ad platform for the premium video market. The solution includes tools to manage orders across screens, monetize the ad experience, and maximize the value of premium content.

• Manage and execute orders.
• Control and monetize ad experiences across all screens
• Includes partner management, sales rights management, contract management, and partner payments.
• Offers tools for forecasting, looking at historical data, and identifying key audiences.
• Self-service capabilities that enable unified audience-based planning on premium CTV inventory.
• Build and create custom audience segments and activate CTV campaigns.
• A Unified Yield Industry capability unifies sales channels by boosting programmatic demand to compete with guaranteed placements, all without risking delivery on ad commitments.