Funnel.io

Product Overview
Funnel is an advertising analytics platform combining advertising data with conversion data for analysis and reporting across advertising channels. Funnel integrates with 393 data sources, allowing marketers automate data collection and letting them feed this data into any destination they want. Shows Google Analytics transactions, goal completions and assists as well as ROI and customer acquisition costs for each ads channel and campaign. Data automatically updates for cumulative ad spend that is always up to date.

• Groups ad accounts to reflect the business.
• Compares how the campaign stacks up against the overall best performing campaigns across all channels.
• Creates informative and beautiful reports with a few button clicks. Add some commentary or schedule them to be sent automatically.
• Automatically synchronizes all detailed data so that it is always up to date.
• Set up dashboards and makes sure they are up to date with the latest data.
• Automatically converts all spend data and analytics data to the same currency.
• Allows users to create custom metrics based on the data pulled from your ad platforms and Google Analytics.
• Provides a flexible Excel export facility.
• Provides the ability to automatically tag ads for other major advertising platforms, starting with Facebook.
• For advertising platforms are not yet supported, users have the ability to create these platforms in Funnel and upload the data in a CSV file.

Funnel is a cross channel advertising analytics, dashboard and reporting software.