Product Overview
Guideline's Digital Ad Data Innovation Suite offers unprecedented visibility into the digital advertising landscape by providing granular insights into ad spend and pricing across various ad units and targeting layers. Leveraging over $115 billion in U.S. annual transactional ad spend data, the suite enables users to benchmark ad lengths, assess publisher-specific ad formats, and evaluate audience targeting strategies, thereby empowering both buyers and sellers to optimize their media planning and monetization strategies.
Not specified