Advertising: Ad Serving and Management

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Definition

Advertising Management is a complex process of employing various media to sell a product or service. This process begins with marketing research and encompasses the media campaigns that help sell the product.

Source: MSG

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Subcategories

Products

By Aarki
Aarki Encore is an integrated marketing platform for creative design, media buying, and optimization. The all-in-one platform is especially suited for mobile, packed with features for creating and deploying high-performing video and content-based mob...
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Ad QA scans your ads across key UX metrics to identify and resolve issues before you kick off a campaign.
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Ad Reform's Screenshots solution automates your ad screenshots. Ad Reform is 5-10x faster than capturing screenshots manually. Generate hundreds of screenshots at once with their one-step CSV import.
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The Ad-Assistant platform creates online advertising campaigns from start to finish, including opening an account, keyword research, budget management, ads and landing page development, campaign optimization and more.
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By Ad-Lib
Ad-Lib.io provides the leading next-generation Creative Management Platform for marketers at the world’s largest brands to enable them to scale their digital creative. Ad-lib.io connects creative and media workflows using intelligent automation, maki...
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ad.agio is a multi-channel ad-server built with the online publisher’s ad tech needs in mind. ad.agio leverage the data to target and deliver any ad type, across any device, to any user.
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Adaptive Campaigns serves ads to customers based on real-time, predictive and dynamic feedback. Adaptive Campaigns allows the marketer to which parts of the creative perform best. User ad engagement drives real time creative updates, while Adaptive C...
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Deliver the best experience for your adblock visitors by providing transparent choices – so they can support the content they love. Set up multiple campaigns to target ad-blocker users. Track your ad-blocker users’ behavior, and measure your return-o...
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Admiral Adblock Recovery is an advanced platform for publishers to measure the impact of ad blockers, showing deep insights into revenue losses compared to efforts to recover the lost revenue.
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AdButler is an ad server that allows marketers to build, manage, and monitor multiple campaigns with a single time-saving interface. AdButler auctions allow marketers to mix direct sales with multiple header bidding partners to maximize revenue.
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