Product Overview
IBM Promotion Optimization is a comprehensive solution for managing virtually the entire promotions process, from collaborative promotion planning and deal management to in-flight and post-event analysis. The solution uses advanced consumer demand management science to help retailers develop promotional offers and placement that maximize the total store impact across categories.
IBM DemandTec Promotion Optimization is designed to enable retailers to optimize offers and placement to execute more effective and profitable promotion plans
No technical expertise required
Instant
Marketing Function Planning
For Use ByCompany Type B2B, B2C
Market/Industry Specialization No market specialization