O2O Marketing is an attribution platform that allows retailers to accurately attribute sales to online and offline promotions, thereby allowing retailers to invest marketing dollars smartly and optimize ongoing marketing programs. Offers patent-pending online-to-offline (O2O) attribution mechanism that gives complete visibility of customer journey across channels. The goal is to help retailers optimize their campaigns and push leads further down the funnel through this mechanism.
CabinetM helps modern marketing and sales teams manage the technology they have and find the tools they need. The CabinetM marketing technology management platform enables full lifecycle support around technology discovery, qualification, implementation, and management. Marketing teams using CabinetM gain critical visibility and leverage to save time, money, drive revenue, and manage digital transformation. The company has built the industry’s most comprehensive database of over 15,000 marketing tools across 500+ categories, and currently has the largest set of marketing stack data as a result of hundreds of marketing stacks that have been built and are being managed on the platform.Read more ›
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