Product Overview
Digital Experience Analytics (DXA) is a solution that enables organizations to create a visual replay of consumers’ behavior during their web experience, capturing key frustration signals like error clicks, rage clicks, and mouse thrashes. DXA uses Qualtrics AI to identify the most relevant session replays, enabling brands to act quickly to improve customer experiences, preventing lost revenue and increasing customer conversion and loyalty. Built-in privacy controls help organizations stay compliant with data privacy regulations while personalizing and improving their customers’ digital experiences.
Not specified