Po.st Link Shortening

Product Overview
The Po.st Link Shortener was built to allow brands to gain deep insights on users who click on shortened links from social channels and segment them for paid media targeting – at no cost, with no contract.

• Shortened URLs get more clicks, elevating the performance of your paid, owned and earned media.
• Create and track multiple social channels at the same time.
• Learn audience demographics and interests of users who clicked on your links.
• Po.st is integrated with Hootsuite, Sprinklr, Adobe, and Social Flow.

Custom branded short link (like por.sc for Porsche) have proven to boost up to 25% lift in traffic, as they reinforce your brand and consumers view them as more trustworthy.