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Berlin, Germany
Agency Overview
Fyber (formerly SponsorPay) is an advertising technology company that empowers app developers to execute smart ad monetization strategies across all connected devices through a unified mobile supply side platform. In 2021 Fyber was acquired by Digital Turbine.
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Products and Services

Client Services

Your dedicated Account Manager provides responsive, on-call advice to support you from planning your campaigns to navigating the mobile app ecosystem. We work closely with you to optimize your mobile user acquisition strategy. We select the apps that deliver the most valuable users, and assist in targeting, testing, and optimizing your campaigns according to your specific goals. Our self-service Advertiser Control Panel simplifies optimization and reduces time to market for your user acquisition campaigns.
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Fyber FairBid

Fyber FairBid is a mediation platform built for flexibility. Fyber FairBid gives you the freedom to monetize through a waterfall or unified auction. All major ad networks and DSPs, representing a mix of brand and performance advertisers, have the opportunity to bid on each and every impression, increasing competition and driving higher CPMs. Facebook Audience Network, TapJoy, AdColony, and over 180 DSPs compete programmatically in one unified auction; no bias in favor of a specific demand partner.
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Fyber Marketplace

Fyber is a programmatic monetization platform for video and mobile app developers. Drive installs and boost your user base by tapping into Fyber’s vast publisher network of over half a billion users. Smart optimization and unique integrations won’t compromise user experience, and will help you acquire quality users as well as get a handle on your ROI. Fyber is integrated with all leading attribution partners, so you can feel confident in your results. Connect with audiences who choose your app on the Fyber Offer Wall, and effectively drive new users to your app and pay only for completed installs.
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