Connex Analytics provides detailed in-channel analysis and cross-channel insights. Whether you are an analyst needing to rapidly troubleshoot an optimization issue, a digital marketing manager exploring how changes in spend across channels will impact revenue, or a marketing leader who needs visibility across all of your brands or business units, Connex Analytics helps maximize efficiency and effectiveness of the entire portfolio of marketing investments. Connex Analytics is part of the Connex Interactive Investment Management platform designed to integrate the many disparate sources of information and technologies necessary to drive a cohesive cross-channel marketing strategy.

Connex Personalization enables brands to achieve the most advanced targeting, efficient buying and placement, and personalized messaging possible. Using a combination of machine learning technology, cross-channel data integration (including online and offline customer behavior), and channel-specific delivery solutions, Connex improves relevancy for your customers and enables a more remarkable experience. Connex Personalization is part of the Connex Interactive Investment Management platform designed to integrate the many disparate sources of information and technologies necessary to drive a cohesive cross-channel marketing strategy. Account Overview Dashboard shows marketers every action Rise technology is taking within their accounts to improve performance at scale, from lists of new keywords that were automatically added into campaigns, to a detailed activity log displaying individual ad optimizations.