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Roku

Headquarters

Saratoga, California, United States

Founded

2002

Company Website

Company Overview
Roku is a popular streaming software platform for music and video for the TV. Roku Audience Solutions is designed to help Roku channel publishers sell their video advertising more effectively, while creating new opportunities for advertisers to reach and engage users of the Roku streaming platform.

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Products and Services

Roku Audience Solutions

Roku Audience Solutions is an advertising platform that enables Roku channel publishers target their video advertising more effectively to their audience.

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Roku Channel Store

The Roku Channel Store is an app marketplace. It allows end users to download content for their Roku, and developers to share their products with Roku users.

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Connect with Roku

Marketing Function Customer Acquisition

Product Category

Advertising by Channel

Over the Top (OTT) marketing

Product Discovery Platforms

App Marketplace

Video Management

Video Management for OTT providers

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CabinetM helps modern marketing and sales teams manage the technology they have and find the tools they need. The CabinetM marketing technology management platform enables full lifecycle support around technology discovery, qualification, implementation, and management. Marketing teams using CabinetM gain critical visibility and leverage to save time, money, drive revenue, and manage digital transformation. The company has built the industry’s most comprehensive database of over 15,000 marketing tools across 500+ categories, and currently has the largest set of marketing stack data as a result of hundreds of marketing stacks that have been built and are being managed on the platform.

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