Location Analytics

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Definition

Location analytics is the process or the ability to gain insight from the location or geographic component of business data. These tools include geographic information system (GIS) technology to include social, geographic, physical and emotional indicators that help organizations better predict customer behavior.

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Products

Aladin (AirSage Local Activity Density INterface) is an industry-first free mobile application for Location Intelligence. The simple-to-use interface for industry professionals to run complex location analytics based on population movement insights i...
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Brandify's Analytics & Reporting provide location-based analytics that are visual, measurable and actionable. These include local, organic, and competitive insights from Google, Facebook, Yelp and more.
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By Cuebiq
Cuebiq is a location analytics solution providing insights into the offline behavior of nearly a billion worldwide consumers. Cuebiq collects and analyzes geo-location data. The platform tracks the amount of time consumers spend at points of interest...
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Foursquare Location Intelligence for Enterprise is an attribution platform that uses location data to attribute in-store visits directly to specific media strategies, reach custom audiences based on where they go in the real world and measure results...
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By Gravy
Gravy is a location-based consumer intelligence platform identifying consumer interests and passions based on verified local event attendances. Gravy Insights provides brands with in-depth customer and competitive intelligence based on verified consu...
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LiveMaps is a live site and event app, letting those onsite and remote follow the action in real time. LiveMaps are embedded in your website or app to create an interactive site map with activities and events displayed in real time. Follow players in...
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GroundTruth's Location SDK is a software development kit that can help publishers and brands by providing sophisticated location intelligence to their apps. Verified location signals are mapped to real world places through GroundTruth's Blueprints te...
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Nationwide Trip Matrix is a full self-service UI for nationwide studies. Conduct trip matrix queries agency-wide with our self-serving, web-based UI. Each trip matrix includes a wide array of attributes for person trips like origin, destination, and ...
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PlaceIQ is a location-based audience and insights platform that organizes a wide variety of consumer activity data around a precise location base map. PlaceIQ uses its detailed understanding of location and consumer activity to reach a targeted audie...
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Population Density is a population movement data solution. Identify where devices are located throughout the day for any given “hot spot” location or special event on a defined geographical space. This tool allows for a better understanding of how pe...
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