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Real-Time Interaction Management

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Definition

Real-time interaction management (RTIM), defined by Forrester Research, is enterprise marketing technology that delivers contextually relevant experiences, value, and utility at the appropriate moment in the customer life cycle via preferred customer touchpoints.

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Products

[24]7 Target
By [24]7
[24]7 Target uses the power of big data and machine learning to deliver highly personalized and creative content across multiple devices and channels. [24]7 Target determines and delivers the right message to the right customer at the right time in t...
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Action Alerts
By eTouchPoint
With eTouchPoint’s “Action Alerts” software, you receive real-time alerts every time a customer leaves a negative survey response. You can take immediate action to address customer complaints and close out resolved issues. Prevent viral spread of neg...
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Adobe Campaign
By Adobe
With Adobe Campaign, you can use rich customer data to create, coordinate, and deliver dynamic campaigns that customers actually want through email, push notification, in-app or any other channel critical to your business. Part of the Adobe Experienc...
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Agora
By Agora
Agora.io is a platform for real-time customer engagement, enabling marketers to make meaningful human connections through live video, voice calls or recorded messages. Architected to withstand sudden spikes in traffic, gracefully scaling from one to ...
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Bolstra
By Bolstra
Bolstra is an agile customer success platform that enables B2B businesses to maximize customer lifetime value while reducing churn.
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Chameleon
By Chameleon
Chameleon allows you to create beautiful product guidance that helps, guides, and delights your users throughout their journey. Build, manage and optimize your product tours without writing code. Great for onboarding new users, feature announcements,...
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Cheetah Personalization
By Cheetah Digital
Cheetah Personalization scales targeted and contextual experiences by blending three game-changing capabilities: Real-Time Personalization, Journey Designer, and Intelligent Offers. Marketers can leverage the power of machine learning and automated j...
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Conversational Cloud
By LivePerson
Conversational Cloud, formerly LiveEngage, automates AI-enabled consumer conversations for marketers. Message consumers through the channel of their choice, whether on a website, app, or mobile web, engagements can be set up anywhere and customized. ...
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Conversocial
By Conversocial
Conversocial is an enterprise-class platform designed to help companies adopt a "Social First" methodology in their customer service operation.
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Core Realtime
By Fexco
Core Realtime captures feedback across various channels in real time. Every piece of customer feedback is analyzed & measured which allows a personalized and automated way of closing of the customer feedback loop in real time.
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About

CabinetM helps modern marketing and sales teams manage the technology they have and find the tools they need. The CabinetM marketing technology management platform enables full lifecycle support around technology discovery, qualification, implementation, and management. Marketing teams using CabinetM gain critical visibility and leverage to save time, money, drive revenue, and manage digital transformation. The company has built the industry’s most comprehensive database of over 15,000 marketing tools across 500+ categories, and currently has the largest set of marketing stack data as a result of hundreds of marketing stacks that have been built and are being managed on the platform.

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