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Ratings and Review Tools

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Definition

Ratings and Reviews are used by marketers to identify advocates, to identify customer service and product problems, and to find ways to position a product over the competition. Tools in this category allow marketers to solicit reviews from customers. Some tools may also include analytics using reviewer data, and may track the individual reviewer through the customer journey.

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Products

Ad Test Market
By RAADZ
RAADZ uses gamification to provide a test market for your ads where users are going to pay attention and put thought into their responses.
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alaTest
By alaTest
alaTest is a free web-based tool that aggregates product reviews to help consumers make informed decisions. It uses a proprietary algorithm called alaScore to rank these reviews based on their relevance, accuracy, and reliability.
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Bazaarvoice Ratings & Reviews
By Bazaarvoice
Bazaarvoice Ratings & Reviews empowers your customers to share their opinions and experiences, wherever they shop, and enables you to reach more people and influence more purchases. Collect authentic reviews and photos from your customers, create a r...
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Bazaarvoice Sampling
By Bazaarvoice
Bazaarvoice Sampling helps you accelerate review collection and multiply conversions. Jumpstart content for new product launches and give existing products an infusion of fresh content. Reward your brand advocates—or leverage the Bazaarvoice TryIt sa...
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BirdEye
By BirdEye
BirdEye is a comprehensive customer experience platform. Businesses of all sizes use BirdEye everyday to be found online through reviews, be chosen by customers with text messaging interactions, and be the best business with survey and insights tools...
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BizShield
By Womply
BizShield is a 24/7 online media monitoring application that detects and alerts against any threats to your business reputation, including negative reviews, incorrect business listings, changes in your market, and competitor threats.
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BQool Review Central
By BQool
BQool Reviews is a user review management tool designed to help brand owners stay up to date about what their Amazon customers are saying. BQool collects your reviews on Amazon facilitates contact with the negative reviewer to help change your score.
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CrowdReviews
By CrowdReviews
CrowdReviews is a ratings and reviews site where company products and services are ranked based on their customer reviews. The CrowdReviews algorithm takes into consideration the total number of reviews a company has received, weighting more heavily ...
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CX Index
By Forrester
Customer Experience Index (CX Index) is an easy-to-use suite of tools that help business leaders and analysts find out how their customer experiences stack up against the competition. Based on the unique and proprietary Forrester consumer survey data...
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Feedback Company
By Feedback Company
Feedback Company is a solution for reliable and honest customer and employee feedback. It can be deployed for companies, webshops, internally, and more.
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CabinetM helps modern marketing and sales teams manage the technology they have and find the tools they need. The CabinetM marketing technology management platform enables full lifecycle support around technology discovery, qualification, implementation, and management. Marketing teams using CabinetM gain critical visibility and leverage to save time, money, drive revenue, and manage digital transformation. The company has built the industry’s most comprehensive database of over 15,000 marketing tools across 500+ categories, and currently has the largest set of marketing stack data as a result of hundreds of marketing stacks that have been built and are being managed on the platform.

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