Revenue Operations

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Definition

Revenue Operations (RevOps) is the alignment of sales, marketing and customer success operations across the full customer life cycle to drive growth through operational efficiency and keep all teams accountable to revenue.

Source: MaRS

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Subcategories

Revenue Lifecycle

Products

Apruve
By Apruve
Apruve is a B2B credit network that enables manufacturers, wholesalers, and distributors to extend risk-free revolving lines of credit to their buyers in order to drive B2B sales.
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BluePlanner
By UpClear
UpClear’s BluePlanner Revenue Management platform is a modular cloud-based solution, supporting the entire promotion lifecycle from Top Down Budgeting, Sales Planning, and Trade Promotion Management (TPM), to advanced Analytics and Optimization (TPO)...
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Carbon RMP
By Carbon Analytics
Carbon RMP (revenue management platform) is a real-time, first-party platform that consolidates revenue & audience analytics, data management and yield operations into a single, fully compliant solution. By providing a seamless view of how your edito...
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Flintfox RMx
By Flintfox
Flintfox RMx is a high performance trade and revenue management execution solution, easily managing complicated pricing rules, discounting structures, and omni-channel pressures. RMx leverages the most advanced technology available to deliver a super...
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Gong Revenue Intelligence Platform
By Gong
Gong Revenue Intelligence Platform captures and processes every customer interaction, then delivers insights at scale. Gong brings together every interaction across your deals in a single view so you can quickly understand pipeline health. View custo...
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Insider
By Insider
Insider is an integrated Growth Management Platform (GMP). GMP helps digital marketers drive growth across the funnel, from acquisition to activation, retention and revenue. Leveraging real-time predictive segmentation powered by deep artificial inte...
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Model N Revenue Cloud
By Model N
Model N’s revenue management software helps you maximize revenue at every point in the commercialization process by transforming your revenue lifecycle from a series of disjointed tactical activities into an end-to-end strategic process.
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Sentic
By Sentic Technologies
Sentic is a marketing automation platform that includes flexible bid pricing, adaptive inventory marketing, a landing page optimizer, automatic keyword refinement, dynamic product listing, and optimal ad scheduling.
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About

CabinetM helps modern marketing and sales teams manage the technology they have and find the tools they need. The CabinetM marketing technology management platform enables full lifecycle support around technology discovery, qualification, implementation, and management. Marketing teams using CabinetM gain critical visibility and leverage to save time, money, drive revenue, and manage digital transformation. The company has built the industry’s most comprehensive database of over 15,000 marketing tools across 500+ categories, and currently has the largest set of marketing stack data as a result of hundreds of marketing stacks that have been built and are being managed on the platform.

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