Product Overview
Adara Data Co-Op is a customer intelligence tool that provides the travel and tourism industry with greater visibility into the needs and wants of in-market travel consumers. The Adara travel intelligence platform and proprietary technology is fueled by pseudonymous, real-time search, purchase and loyalty data from 200+ of the world’s most recognized travel brands. Adara collects more than 30 data points per traveler profile, creating a comprehensive view of the traveler.
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