Convertro is a unified marketing attribution solution that can tell you if, when and how each marketing campaign contributes to every conversion. Billions of records are collected and fed in into the proprietary algorithmic attribution model, analyzed for all possible path combinations, and displays what marketing channels really worked. The model analyzes millions of unique path combinations at the most granular level. Convertro methodology has been scientifically proven to be more accurate than any rule-based approach and constantly self-adjusts based on new incoming data.
Convertro was founded by marketers obsessed with measuring true ROI. Our job is help advertisers optimize media mix to increase sales. Convertro operates as a fully owned AOL company.
No technical expertise required
No Training Offered
Marketing Function Customer Engagement and Retention, Metrics and InsightsFor Use By
Company Type B2B, B2C, AGN
Market/Industry Specialization No market specialization
Current / Past Customers Zendesk, Dollar Shave Club, Wine Enthusiast