Convertro is a unified marketing attribution solution that can tell you if, when and how each marketing campaign contributes to every conversion. Billions of records are collected and fed in into the proprietary algorithmic attribution model, analyzed for all possible path combinations, and displays what marketing channels really worked. The model analyzes millions of unique path combinations at the most granular level. Convertro methodology has been scientifically proven to be more accurate than any rule-based approach and constantly self-adjusts based on new incoming data.
Convertro was founded by marketers obsessed with measuring true ROI. Our job is help advertisers optimize media mix to increase sales. Convertro operates as a fully owned AOL company.
No technical expertise required
CabinetM helps modern marketing and sales teams manage the technology they have and find the tools they need. The CabinetM marketing technology management platform enables full lifecycle support around technology discovery, qualification, implementation, and management. Marketing teams using CabinetM gain critical visibility and leverage to save time, money, drive revenue, and manage digital transformation. The company has built the industry’s most comprehensive database of over 15,000 marketing tools across 500+ categories, and currently has the largest set of marketing stack data as a result of hundreds of marketing stacks that have been built and are being managed on the platform.Read more ›
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