Google Analytics is a powerful, enterprise-class web analytics solution that assigns values to marketing touch points across the customer journey for a more complete and actionable view of which digital channels and keywords are performing best. Import cost data from any digital source -- paid search and display providers, affiliates, social and even organic traffic. Scalable, flexible and easy-to-use features enable organizations to see and analyze traffic data in an entirely new way.
Google Analytics Premium makes data useful and accessible for the whole team, creating a culture where insights come from everywhere.
No technical expertise required
Marketing Function Metrics and InsightsFor Use By
Company Type B2B, B2C, NPO, GOV, AGN, CST
Company Size Large enterprise (>10,000)
Market/Industry Specialization No market specialization
Startup Friendly Yes
CabinetM helps modern marketing and sales teams manage the technology they have and find the tools they need. The CabinetM marketing technology management platform enables full lifecycle support around technology discovery, qualification, implementation, and management. Marketing teams using CabinetM gain critical visibility and leverage to save time, money, drive revenue, and manage digital transformation. The company has built the industry’s most comprehensive database of over 15,000 marketing tools across 500+ categories, and currently has the largest set of marketing stack data as a result of hundreds of marketing stacks that have been built and are being managed on the platform.Read more ›
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