MyAds

Product Overview
MyAds is a complete consumer lifecycle display ad solution, allowing retailers and brands to acquire new buyers, retarget shoppers looking to buy, and reactivate customers who are dormant. The solutions is powered by MyBuys Active Shopper Database.

• Build unique campaign-specific segments from the 250+M users in the Active Shopper Database to target new consumers, drive them to your site and acquire new-to-file customers.
• Intelligently target shoppers based on their location to maximize high quality traffic for new store openings and promotional events. Drive brand engagement and deliver in-market traffic to your brick-and-mortar stores.
• Re-engage dormant shoppers with personalized ads to turn one time buyers into loyal customers. Jump-start new buying cycles with consumers and bring them back into the funnel.
• Use optimized personalized display ads to bring recent visitors and abandoners back to the site to finish their order

MyBuys integrates Acquisition, Retargeting and Reactivation to find, reach and convert buyers no matter where they exist online and in the buying cycle.