Product Overview
Part of the Advertising and CX platform, Oracle Advertising combines first-party data and advertising spend with data onboarding, unique curated data assets, and contextual-intelligence tools. Reach and engage both customers and prospects across digital channels, with brand safety and suitability solutions. Moat products measure the impact of your advertising, with more than 50 metrics accredited by the Media Rating Council (MRC) across video, display, and in-app for a customized view of performance. Understand people-based reach and frequency across both TV and digital, and use an in-depth understanding of consumer attention to attribute campaign success to sales.
No technical expertise required
Instant
Marketing Function Automation, Customer Acquisition
For Use ByCompany Type B2B, B2C
Company Size Large enterprise (>10,000)
Market/Industry Specialization No market specialization
Current / Past Customers Ranker