Product Overview
Oracle Infinity is an analytics solution that harnesses big data and works in real time to collect, process, and deliver actionable customer intelligence at scale – with unlimited flexibility. With Oracle Infinity, marketers can collect and analyze data from activities across multiple platforms for known users and then activate the data in their marketing automation system. As the most customizable analytics solution on the market, Oracle Infinity enables advanced on the fly segmentation and can be tailored to incorporate custom metrics, dimensions, reports and dashboards to make insights easy to consume by anyone in your organization. Oracle Infinity makes it easy to integrate individual-level analytics data into your own customer data warehouse or big data initiative — securely and quickly.
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