Product Overview
Webtrends Audience Segmentation is a flexible and customizable tool to segment customers, then export for targeting and personalization or integrate the data in other systems to create effective marketing campaigns.
Through targeting and personalization of marketing campaigns, Audience Segmentation drives new customer acquisition and boosts brand loyalty.
No technical expertise required
Instant
Marketing Function Metrics and Insights, Research
For Use ByCompany Type B2B, B2C, AGN
Company Size Any size
Market/Industry Specialization No market specialization
Current / Past Customers Standard Life, Kimberly Clark, Polaris