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Customer Data Management

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Definition

Agencies support marketers with Customer Data Management both by performing CDM and selecting tools to automate the process. Customer Data Management includes the maintaining of customer data files including identity, purchase history, geography, cohorts of similar customers and their reports on the customer experience. 

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Subcategories

Cross-Channel Identity Resolution

Services

Audience Management
By Blue Moon Digital
Blue Moon's Audience Management services can associate cross-device behaviors to a single user, find offline individuals such as store buyers and direct mail recipients, improve audience match rates, measure omnichannel impact, and strengthen the imp...
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CRM
By Blue Moon Digital
CRM is focused on the customer journey and should be answering the questions of how, when and why your customer is interacting with your brand. Blue Moon answers these questions through data. There are several purposes to customer relationship manage...
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CRM Consulting
By Liminal - MarTech & Business Experts
CRM (Customer Relationship Management) is a system that manages the entire customer relationship, aiming their satisfaction and loyalty through the automation and processes organization. This way, you’ll be able to reduce costs and increase business ...
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CustomerIQ
By Neal Analytics
CustomerIQ is a holistic platform and services solution offered by Neal Analytics. It leverages their expertise with Microsoft Platforms, such as Dynamics 365 Customer Insights and Azure Machine Learning, to provide an integrated solution to help com...
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DaaS Professional Services (Data-as-a-Service)
By 180byTwo
Activation or otherwise known as onboarding is the key to effectively moving leads down a funnel and drive quality engagement. When starting any marketing strategy you always start with first party data; Leads, CRM, Lists, etc. By activating yo...
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Data Acquisition Services
By StrategicDB Corporation
Whether you have an existing database that needs refreshing or you want to find new lists of customers to go after, StrategicDB can help with their Data Acquisition Services. They work with reputable data sources to get you the cleanest, most recent ...
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Digital Marketing
By Unidev
Unidev is a diversified IT company focused on the application of technology to business. Providing enterprise development, custom software development, web development, digital marketing, and web & software support services, Unidev has a long history...
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MailVita EML to Yahoo Importer for Mac
By Mailvita
we explained the best way to import EML into a Yahoo Mail account. So, watch this video to the end and know how to transfer EML files to Yahoo. This task can be easily accomplished with EML to Yahoo Importer.
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Microsoft Dynamics 365 CRM
By SA Technologies
Microsoft Dynamics 365 CRM Solution’s built-in intelligence executes faster, more tailored service and adds value to each collaboration. Empower your resources with Dynamics 365 Services at every stratum of the organization with role-specific insight...
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Professional Services
By Quividi
Quividi offers a range of services to supplement its range of products, including Custom Campaign Development, A/B Testing, Campaign Audience Reports, and Benchmarking.
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CabinetM helps modern marketing and sales teams manage the technology they have and find the tools they need. The CabinetM marketing technology management platform enables full lifecycle support around technology discovery, qualification, implementation, and management. Marketing teams using CabinetM gain critical visibility and leverage to save time, money, drive revenue, and manage digital transformation. The company has built the industry’s most comprehensive database of over 15,000 marketing tools across 500+ categories, and currently has the largest set of marketing stack data as a result of hundreds of marketing stacks that have been built and are being managed on the platform.

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