Company Overview
data.ai, formerly known as App Annie, mission is to create the next generation of business intelligence solutions for the global app economy. In an industry that's growing exponentially, App Annie is providing the most successful companies with data products that are informing their entire app store strategies, whether they be app publishers, media companies, investors, brands or content platforms.
App IQ from data.ai is a product that helps illuminate the digital landscape by providing an industry-first, robust taxonomy (19 genres / 152 subgenres), combining both app stores. Enterprises can now identify new partnership opportunities, competitive threats and quickly react to changes. Product teams can also leverage granular competitive insights to efficiently prioritize proven capabilities to maximize consumer engagement.
data.ai ConnectPlus, formerly App Annie Connect, is a unified platform that allows you to see all your apps’ downloads, revenue, usage and advertising data in one place.
IAP SKU (In-App Purchase SKU) provides visibility into effective IAP strategies leveraged by competitors. Consumer trends and price elasticity can now be understood so that publishers can orchestrate an end-to-end strategy to maximize growth.
data.ai Intelligence, formerly App Annie Intelligence, is a platform that helps users navigate the entire app lifecycle with mobile market data and accelerated insights.
Libring is a dashboard and reporting tool aggregates and normalizes ad revenue, IAP and cost data in one place. Libring enables users to gain full visibility of your data at any level of granularity.