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eXelate

 
New York, New York, United States
2007
Company Overview
New York-based eXelate enables companies of all sizes to make more informed marketing decisions worldwide, striving to turn vast amounts of big data into accurate, actionable, and agile smart data. eXelate's flagship product is a powerful data management platform (DMP). eXelate was acquired by Nielsen in 2015, giving Nielsen clients the ability to activate in real-time Nielsen audience insights as well as eXelate’s aggregated consumer segments from over 200 data providers.
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Marketing Function Customer Acquisition, Customer Engagement and Retention, Metrics and Insights, Research