Shopper Intelligence by similarweb is an eCommerce intelligence solution that analyzes consumer shopping behavior across desktop and mobile web, and provides a comprehensive solution for understanding the entire digital customer journey. Currently this solution is focused solely on Amazon, and enables brands and retailers to uncover browsing and purchase behaviors on Amazon, including Point of Sale, consumer behavior, and search optimization. Understand consumer demand by analyzing monthly and daily product views, units sold, and revenues at the category, brand, and product level. Gain insight into browsing behaviors such as cross-shopping, and analyze brand loyalty, retention, ‘Subscribe & Save’ rates, and more. Optimize your Amazon search strategy by identifying the best-performing keywords, paid vs. organic split, branded vs. non-branded searches, clicks by position, and top brands per keyword.

SimilarWeb PRO is a leading competitive intelligence and market analysis tool with features that allow you to compare website traffic, learn from your competitors, learn about industry attractiveness and market trends and find ways to drive more visits to your site.