Outsource your Stack Documentation Learn More

Demand Side Platform (DSP)

< Back to category

Definition

Using a Demand Side Platform (DSP), advertisers buy and manage all of their various advertising through one central interface. The DSP automatically bids on ad impressions from an Ad Exchange. DSPs integrate also with Data Management Platforms (DMPs) and Ad Exchanges.

 

Contribute to this definition

Products

AdCast
By Infillion
AdCast is an all-in-one mobile demand side platform that gives your team full control of ads and media that are viewable, brand-safe, and effective. AdCast’s pre-bid evaluation filters out fraudulent, broken, and otherwise unviewable placements so th...
  Compare
AdCasts
By EnvisionX
AdCasts is powerful, yet easy-to-use self-serve DSP. This "ready-to-go” robust SaaS platform makes it easy for advertisers to get set up with programmatic advertising without having to allocate resources to build a platform themselves. Sophisticated ...
  Compare
Adelphic
By Adelphic
Adelphic is a cross-device demand side platform (DSP) that provides an enterprise-ready solution for agencies, brands and other large media buyers that want better engagement with mobile consumers. There are three components to Adelphic's platform: C...
  Compare
Adelphic
By Viant
Adelphic is an omnichannel DSP built with programmatic traders in mind. Viant’s industry-leading omnichannel demand-side platform, empowers marketers to plan, execute and measure programmatic advertising campaigns in a single platform, through a self...
  Compare
AdForce
By Gale Force Digital Technologies
AdForce is a demand-side platform (DSP) that allows users to purchase inventory through programmatic advertising, a form of digital advertising that places image and video ads on over 95% of places ads appear, delivering your messages to target audie...
  Compare
Admatrix DSP
By Craid
Admatrix DSP is a demand side platform. It specializes in BtoB marketing support and ABM that can target domestic companies and industries based on the largest amount of IP data in Japan and original data by patent application technology.
  Compare
Admatx
By AUDIENCEX
Admatx is a self-service DSP, built with the goal of democratizing access to enterprise-level programmatic technology for SMB and mid-market performance advertisers. With Admatx, you can direct your own campaign performance. Reach your audience, anyw...
  Compare
Admedo
By Admedo
The Admedo Demand Side Platform (DSP) enables advertisers and agencies to optimize their RTB display and retargeting campaigns.
  Compare
Adobe Ad Cloud DSP
By Adobe
Advertising Cloud DSP is an independent demand-side platform that brings cross-screen and cross-channel integrations for planning, buying, measurement, and optimization. This omnichannel DSP supports connected TV, video, display, native, audio, and s...
  Compare
AdStir
By Stirista
AdStir is a media buying platform enabling marketers to purchase media at-cost across major platforms such as Hulu, Roku, Fire TV Stick, Apple TV, Peacock, HBO Max, and more. Manage and deliver campaigns across multiple channels with access to premiu...
  Compare
Finding more products...
Stay on top of the latest industry technology announcements with our weekly newsletter

About

CabinetM helps modern marketing and sales teams manage the technology they have and find the tools they need. The CabinetM marketing technology management platform enables full lifecycle support around technology discovery, qualification, implementation, and management. Marketing teams using CabinetM gain critical visibility and leverage to save time, money, drive revenue, and manage digital transformation. The company has built the industry’s most comprehensive database of over 15,000 marketing tools across 500+ categories, and currently has the largest set of marketing stack data as a result of hundreds of marketing stacks that have been built and are being managed on the platform.

Read more ›

Follow Us

Sign up for our newsletter

Stay on top of the latest marketing technology news with our weekly newsletter.

Navigation

CabinetM for Teams Pricing Stack Documentation and Management Services CabinetM for Technology Consultants CabinetM for Marketing Technology Vendors About Us Press The Team Careers Contact Us Terms of Use Privacy Policy

Contact Us

CabinetM, Inc.
115 Oxbow Rd.
Framingham, MA 01701
eross@cabinetm.com

Browser detection

You are using a browser (Robot/Spider) that is not supported on our site. Please update your browser to the latest version to have the most effective experience on CabinetM