Product Overview
comScore Video Metrix MultiPlatiform delivers a single, unduplicated measure of digital video consumption across desktop, smartphone, tablet and over-the-top (OTT) devices. Premium video content and advertising can be planned, bought and sold across platforms using TV-comparable GRP metrics that measure audience engagement.
Effectively target new business by finding audiences where they are most active.
No technical expertise required
Instant
Marketing Function Metrics and Insights, Research
For Use ByCompany Type B2C, AGN
Market/Industry Specialization No market specialization
Current / Past Customers Youtube, CBS, Video Detective