Product Overview
The Rocket Fuel Programmatic Marketing Platform offers both a Data Management Platform (DMP) and a Demand Side Platform (DSP), both of which can work with clients’ CRM and Marketing platforms alone or combined to offer a more robust marketing solution. The Platform learns from each moment of customer interaction to deliver and optimize media spend to engage, upsell, and retarget consumers across addressable programmatic channels including display, video, mobile, and social—simultaneously.
Rocket Fuel’s Programmatic Marketing Platform helps marketers and their agencies connect with consumers at key moments of influence to increase performance, awareness, and lift via either managed or self-service.
No technical expertise required
Instant
Marketing Function Automation, Branding, Customer Acquisition
For Use ByCompany Type B2B, B2C, AGN
Market/Industry Specialization No market specialization
Current / Past Customers Toshiba, Choice Hotels, Birds Eye, Denny's, Ace Hardware, Epson