Basis, formerly Centro DSP, is a programmatic media planning and buying tool built that lets users reach audiences across all their channels, with the transparency and the data to refine and optimize campaigns. Features within Basis automate workflow on ad serving, analytics and more for omnichannel campaigns.

Basis Assistant is a web browser extension for media professionals to document how they are adjusting campaign tactics in-flight across all their campaigns. Work on current tasks without switching programs and reduce the number of third-party tools (Word docs, notes, shared Google docs, etc.) needed. Basis Assistant is a free, easy to use browser extension.

Data Canvas is an automated reporting solution aimed at helping agencies communicate with clients on campaign performance through live dashboards.