Outsource your Stack Documentation Learn More

Direct Mail Tracking and Measurement

< Back to all Categories

Definition

Direct Mail Tracking tools show marketers when and how marketing collateral is delivered. Tracking tools may deliver audience insights on the best time to deliver pieces, provide delivery confirmation and dashboards to show response and engagement trends among mail recipients.

See the Interactive Direct Mail Technology Stack on CabinetM. 
Contribute to this definition

Subcategories

Direct Mail Measurement

Direct Mail Tracking

Products

AccuTrace
By AccuZIP
AccuTrace is an intelligent mail tracking solution that allows you to track millions of mail pieces and millions of QR codes for one flat monthly fee. The fair and unlimited usage pricing model helps you generate more revenue with reduced costs.
  Compare
Attribution with IP Targeting
By Semcasting
Attribution with IP Targeting from Semcasting assigns a persistent ID to the IP address in the match process to prove performance through the delivery of impressions, a click-through, website visits and even an in-store purchase.
  Compare
AutoViri Auditor
By Capstone
AutoViri Auditor is a direct mail tool leverages the audit trails created by AutoViri Builder and/or AutoViri Monitor to more easily appeal USPS Mailer Scorecard postage assessments and/or improve operations. Allows you to compare the actual USPS Mai...
  Compare
AutoViri Monitor
By Capstone
AutoViri Monitor automates the prevention and detection of at least 17 types of USPS Mailer Scorecard errors.
  Compare
Basis Assistant
By Basis Technologies
Basis Assistant is a web browser extension for media professionals to document how they are adjusting campaign tactics in-flight across all their campaigns. Work on current tasks without switching programs and reduce the number of third-party tools (...
  Compare
Chat Center
By Chat Center
Chat Center is a mobile-ready, customizable SaaS chat widget. Chat Center offers advanced features including Universal Chat Names or IDs, Chat IDs that are expressed as URLs, and a “Click to Chat” button that can be activated from any web or email li...
  Compare
Click2Mail CRM Hub
By Click2Mail
CRM Hub automates physical mail processes, enhancing marketing automation by streamlining communication and enabling the delivery of personalized, high-impact mail at scale. This CRM-integrated tool aims to streamline mail campaigns, offering effortl...
  Compare
ConfirmDelivery.com
By ConfirmDelivery.com
ConfirmDelivery is technology for tracking each mail piece. Track directly online via ConfirmDelivery software or from your personal database. We also work closely with the post office in helping our clients find lost mail pieces and obtain the deliv...
  Compare
Data Visualizations
By GrayHair Software, Inc.
Data Visualizations platform is highly intuitive and interactive, helping you answer critical questions that impact your mail while showing trends and outliers that you might miss in traditional reports.
  Compare
DM20
By DirectMail2.0, LLC.
DirectMail2.0 is a marketing-based solution designed to seamlessly track the effectiveness of your direct mail campaign while enhancing the results through the integration of digital platforms. Our marketing platform is designed as an Omnichannel Mar...
  Compare
Finding more products...
Stay on top of the latest industry technology announcements with our weekly newsletter

About

CabinetM helps modern marketing and sales teams manage the technology they have and find the tools they need. The CabinetM marketing technology management platform enables full lifecycle support around technology discovery, qualification, implementation, and management. Marketing teams using CabinetM gain critical visibility and leverage to save time, money, drive revenue, and manage digital transformation. The company has built the industry’s most comprehensive database of over 15,000 marketing tools across 500+ categories, and currently has the largest set of marketing stack data as a result of hundreds of marketing stacks that have been built and are being managed on the platform.

Read more ›

Follow Us

Sign up for our newsletter

Stay on top of the latest marketing technology news with our weekly newsletter.

Navigation

CabinetM for Teams Pricing Stack Documentation and Management Services CabinetM for Technology Consultants CabinetM for Marketing Technology Vendors About Us Press The Team Careers Contact Us Terms of Use Privacy Policy

Contact Us

CabinetM, Inc.
115 Oxbow Rd.
Framingham, MA 01701
eross@cabinetm.com

Browser detection

You are using a browser (Robot/Spider) that is not supported on our site. Please update your browser to the latest version to have the most effective experience on CabinetM