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Focused Impressions

 
Boston, Massachusetts, United States
2014
Company Overview
Boston-based Focused Impressions specializes in software solutions for partner management. Their flagship platform provides a user-friendly, distributed all-in-one branded asset repository and information hub for local retailers, distributors, agents, sales reps, dealers, VARS, and franchisees.
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Products and Services

FocusPoint

 
Focus Point is a user-friendly, distributed all-in-one branded asset repository and information hub for local retailers, distributors, agents, sales reps, dealers, VARS, and franchisees. Purpose-built for excellence in partner management, the platform aggregates content such as signage, print, banner/digital ads, email, radio, and video in one place and streamlines the process of delivering and executing campaigns using this content across all communication channels: email, social media, print, direct mail, newsletters, and mobile.
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Marketing Function Channel Marketing, Customer Acquisition, Customer Engagement and Retention