Company Overview
Ruler Analytics offers marketing analytics tools that detect how consumers find and engage with your company, providing the insight needed to determine which marketing initiatives are paying off and which aren't generating any calls or web traffic. Ruler Analytics strives to drill down to the user level detail, following consumers across their journey in order to optimize marketing ROI for companies of all sizes and industries.
Ruler Analytics Call Tracking platform captures and identifies users based on which marketing campaign brought the phone calls and web visitors. The platform accurately links revenue to marketing spend, sorting data into PPC, organic, social, mobile and offline campaigns. The collected web traffic and call tracking data integrates with more than 500 systems including the popular Google Analytics, AdWords, Salesforce and Hubspot.