Company Overview
SRAX (formerly Social Reality) leads innovation in the digital advertising market by providing automated tools that improve performance. With social engagement solutions, customer reward apps and an ad exchange platform, we empower you to discover better ways to target your customers. From traditional banner advertising to mobile, video and social, our products drive quantifiable engagement to wherever your brand experience lives.
SRAX BIGtoken platform is a consumer-managed data marketplace that enables end-users to bundle their data and get rewards when third parties use their data. BIGtoken is a secure and transparent environment for consumers to own, verify and sell their data using Blockchain. BIGtoken allows the public to import their data from Facebook, increasing the value that information for third-party marketers.
SRAX IR unlocks stock buyers’ behaviors and trends for issuers of publicly traded companies. Use SRAX IR to reveal stock buyers' behavior from your company's data sets, monitor ROI from investor relations programs and corporate communication firms, and combine verified and historical shareholder data to target relevant investors across channels.
SRAX Lux brings together proprietary data through exclusive partnerships and an intelligent stack of marketing tools to target and reach luxury consumers.
SRAXshopper is a customer identity tool for retailers. It targets shoppers visiting advertisers' key retailers by layering social and shopping data with media buying to enable marketers to message a single, verified shopper across multiple devices and inventory sources. SRAX's shopper marketing technology automates the discovery of shoppers and their characteristics, amplifying and targeting shoppers to drive sales lift – all while tracking online to offline attribution
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