Campaign Manager is a customer experience orchestration platform that enables Adaptive Marketers™ to automate a consistently relevant Adaptive Customer Experience™ by simultaneously utilizing the latest state of each customer relationship across multiple campaigns and channels. As part of the Chameleon™ platform, Campaign Manager orchestrates a fully contextual experience through Omnichannel marketing automation delivering response driven personalization. This is underpinned by unprecedented access to the data and ‘Insights’ capability, enabling the marketer to access the full extent of each customer relationship in a matter of seconds with real-time campaign and customer analytics.
Campaign Manager enables marketers to consolidate their customer data platform, campaign management, and email marketing efforts into one Adaptive Customer Experience™ Platform to deliver real-time campaign management.
Email, Telephone, Video/Text Resources
Marketing Function Automation, Channel Marketing, Integration, Metrics and Insights, ProductivityFor Use By
Company Type B2C, NPO, AGN, CST
Company Size Medium enterprise (1000 – 9999 employees)
Geographic Scope Multi-national
Market/Industry Specialization No market specialization
CabinetM helps modern marketing and sales teams manage the technology they have and find the tools they need. The CabinetM marketing technology management platform enables full lifecycle support around technology discovery, qualification, implementation, and management. Marketing teams using CabinetM gain critical visibility and leverage to save time, money, drive revenue, and manage digital transformation. The company has built the industry’s most comprehensive database of over 15,000 marketing tools across 500+ categories, and currently has the largest set of marketing stack data as a result of hundreds of marketing stacks that have been built and are being managed on the platform.Read more ›
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