Product Overview
Upland BlueVenn is a Customer Data Platform that enables you to create and execute flawless cross-sell and up-sell campaigns to increase customer lifetime value. Through the combination of a Single Customer View, analytics and customer journey automation, tightly integrated with your existing systems, BlueVenn can put great brands in full control of personalized, 1-to-1 customer experiences. Upland BlueVenn is for organizations with millions of customers and transactions.
BlueVenn is for marketers that need access to all their data, cleansed and optimized, in one place and the tools to slice and dice their data to create more targeted segments and customer profiles for better campaign results. The ability to match customers with their behaviors and purchases to maximise up-sell and cross-sell potential through real-time offers, is why a marketer will look to BlueVenn.
BlueVenn takes brands and makes them truly multi-channel by combining offline and online data, underpinned by a Customer Data Platform and Single Customer View (SCV). BlueVenn creates a truly unique marketing data asset within the business - beyond the exceptionally fast customer-data querying ability.
BlueVenn have several installation options ranging from Software-as-a-Service, Hosted, on-premise or Hybrid solutions.
Some technical expertise required
Several Months
Email, Telephone, Onsite, Community, Video/Text Resources
With BlueVenn, Magento Commerce users can act quickly on data to uncover insights and launch personalized, targeted campaigns.
New data partnership enables marketers to enrich customer profiles and further enhance customer experiences.
BlueVenn today announces a range of full-service data marketing solutions and services to complement its customer analytics and campaign management technology.
GateHouse Media, one of the largest publishers of locally-based media in the United States, has extended its relationship with Customer Data Platform vendor BlueVenn, by deploying a Single Customer View.
Purchase strengthens BlueVenn's presence in the media and publishing market; enables an improved service for existing LEAP clients and growth into other verticals.
New partnership helps marketers deliver relevant, consistent messages across devices and channels.
BlueVenn, leading Customer Data Platform and marketing automation vendor, today announce its online data marketing event, JOIN Digital, this November 15-16, 2017.
The BlueVenn Customer Data Platform has opened the world of predictive analytics to its users, with the ingestion of the R modeling language.
Award winning, luxury hotel and resort takes control of its data to better understand its customer base and conduct more intelligent marketing.
Taking control of its customer data was a main priority for Isabella Oliver’s Head of Systems and Analysis and they deployed the BlueVenn platform to enable their marketing team to add a new level of insight into their campaigns.
BlueVenn, the global multi-channel marketing software provider, is pleased to announce that it has appointed Curt Bloom as the President of its operations in the US.
Marketing Function Automation, Channel Marketing, Customer Acquisition, Customer Engagement and Retention, Integration, Metrics and Insights, Planning, Productivity
For Use ByCompany Type B2C, NPO, GOV, AGN, CST
Company Size Any size
Geographic Scope Multi-national
Market/Industry Specialization Airline, Automotive, Banking, Department Stores, Entertainment and Leisure, Financial, Insurance, Marketing, Media, Medical, Pharmaceuticals, Publishing, Restaurants, Resorts & Casinos, Retail & Wholesale, Specialty Retail, Telecommunications, Toys & Games, Transportation, Utilities
Startup Friendly Yes
Current / Past Customers Subaru, The White Company, QVC, Lego, Harrods, Next, Space.NK apothecary, Isabella Oliver, The Belfry Hotel & Resort, David Lloyd, AXA, Manchester United, Lastminute.com, AAA, The Washiungton Post, Gatehouse Media, COX Media, Yell.com, Bounty, ASOS, LV=, Betfred, Stagecoach