Beckon is The Source of Truth for Marketing™. Rock-solid data management + real-time marketing intelligence for better, faster decisions.
Products and Services
Melanie Healey, Former Group President of The Procter & Gamble Co., Joins Beckon Board
Marketing veteran to support marketing intelligence leader during next phase of growth. Beckon, the leader in marketing intelligence software, today announced the appointment of former Procter & Gamble Co. (P&G) Group President Melanie Healey to its board of directors. Ms. Healey, who also sits on ...
New Independent Research Documents 12.7% Boost in Return on Marketing Spend for Customers Adopting Beckon's Marketing Intelligence Software
Study reveals Beckon customers gaining more than $8.5 million in benefits over three years.
Marketing Function Integration, Metrics and Insights, Productivity, Research