Beckon is The Source of Truth for Marketing™. Rock-solid data management + real-time marketing intelligence for better, faster decisions.
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Marketing veteran to support marketing intelligence leader during next phase of growth. Beckon, the leader in marketing intelligence software, today announced the appointment of former Procter & Gamble Co. (P&G) Group President Melanie Healey to its board of directors. Ms. Healey, who also sits on ...
Marketing Function Integration, Metrics and Insights, Productivity, Research