Company Overview
HTK is a loyalty software provider that enables organizations to take their data and turn it into the insight they need to create long-lasting, profitable customer relationships.
Horizon AutoPilot is your personal data scientist — using AI to make intelligent predictions that inform and direct your strategy. With AutoPilot’s proprietary models for predicting churn, customer lifetime value and next purchase date — as well as the ability to set up custom models — making smarter decisions is simple. At a glance, you’ll know who to target and what actions to take to encourage spend, grow advocacy and prevent churn.
Horizon CXFlow is a customer experience management solution. Horizon CXFlow works with your existing tech stack, to personalize each customer interaction, on any channel, using deep insight and AI-driven automation.
Horizon One360 is a customer data platform. It allows you to put customer data at the heart of your business, to grow loyalty and boost sales. Comprehensive customer profiles are enriched with every interaction in real-time, while powerful segmentation tools allow you to drill-down to uncover micro-targeted audiences.
Horizon PlusPoint is an all-in-one platform for personalized customer loyalty. With Horizon PlusPoint, you can easily create engaging, personalized experiences for every customer – to grow emotional loyalty and boost revenue. Automatically recommend the best activities and rewards for each customer, based on AI-powered insights. And deliver them, along with other tailored content, through a personalized loyalty portal, via a mobile app or at checkout.
Horizon SalesLift predicts a customer’s discount sensitivity and likelihood to buy – ensuring offers only go to those who need the extra incentive. Whether it’s free shipping, exclusive offers or a tactic to increase new customer referrals – the right gesture can go a long way towards building emotional loyalty and increasing lifetime value.
Horizon SendSmart is a customer-centered marketing automation solution. Horizon SendSmart puts joined-up customer data at the center, with a native (not integrated) CDP powering every message. With SendSmart, you can create personalized, data-driven marketing messages – across email, SMS, push and voice – to drive customer engagement and value.
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