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Wedia

 
Paris, France
2001
Company Overview
Wedia powers the content and media life cycle of the most demanding of sales, marketing and digital operations worldwide. Users of Wedia’s Enterprise DAM platform benefit from streamlined digital asset management processes, improved compliance, and enhanced brand experiences across all channels. Wedia is regularly recognized by industry analysts and powers the global customer experience strategies of brands including ADEO, Decathlon, Danone, Savencia, Crédit Agricole, Silicon Valley Bank, Volvo, Navistar, Harley-Davidson, L’Oréal, Estée Lauder, Total, EDF, Fresenius, Merck, and bioMérieux.
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Products and Services

Wedia

 
Because today the visuals (photos, videos, 3D, 360°...) participate, better than any textual argument, in the promotion of their brands and products, our customers are faced with multiple issues: *an ever-growing number of diverse assets that must be rendered in hundreds of variations (size, quality, format, crop), * a problem of control of the regulatory constraints and respect of the brand guidelines, * and above all, the need to adapt and distribute these visuals over multiple channels, physical or digital, via heterogeneous and legacy software solutions, all with a single objective: to continuously improve the effectiveness of these visuals and the user experience they help create. We help our clients manage this complexity and convert their marketing visuals into sales. Our solution, the result of 10 years of development, responds to all these challenges (storage of several million pieces of content, processing of more than 500 formats of photos, videos, 3D, ability to fit into the complexity of global groups - subsidiaries, BUs, multiple brands - and their constraints, Artificial Intelligence, connectivity to various "martech" solutions, monthly distribution of several billion photos, videos on all continents, "scoring" of the most effective content, contextualization of visuals...).
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