Acxiom has been helping businesses make smarter marketing decisions for more than forty years. With a focus on deep consumer behavior analytics, Acxiom is a leader in harnessing the powerful potential of data to strengthen connections between people, businesses and their partners. Acxiom is a Zeta Global company. Acxiom became a part of IPG (Interpublic Group) in 2018 via acquisition.
Products and Services
Marketing Function Customer Engagement and Retention, Metrics and Insights, Planning