Research

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Definition

Agencies providing Research for marketers perform qualitative and quantitative research in the marketplace and with targeted groups of customers.

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451 Research is a leading information technology research and advisory agency with a core focus on technology innovation and market disruption. The New York-based agency provides essential insight for leaders of the digital economy.
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Accenture Interactive helps clients create the best customer experiences on the planet, across the entire customer journey. Through their connected offerings in design, marketing, content and commerce, they create new ways to win.
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First the bad news. According to Gartner 68% of the client conversation in complex B2B purchasing cycles is internal. Only 32% takes place with vendors, and this attention is spread thinly across you and all your competition. The good news is that...
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Understanding what your clients and prospects are interested in drives valuable insight, not only for further ABM activities, but also to prioritize accounts and give sales the edge they need. Every visitor is registered, their corporate identity ...
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Ask questions and get answers directly from the company or fellow consumers.
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Neuromarketing research agency Blue Kite provides clients with deep insights into the “why” of consumer decision-making. Our multisensory testing platform and mixed methods research approach analyzes what people do, see and feel while interacting wit...
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Boathouse helps businesses achieve their goals by creating meaningful relationships between clients and customers. Using insight and creativity, Boathouse establishes these relationships, deepens them and ultimately turns them into action. They opti...
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Brand-specific conjoint is a discrete choice method for markets where potential product characteristics vary across brands or SKUs (it is commonly the case in FMCG, telco, home appliances, and tech).
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Keep track of all the communication with a business by making recorded calls.
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