Native Advertising: Measurement

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Native Advertising is specifically designed to blend seamlessly with the surrounding web content. Tools in this category help with native ad planning, buying & selling and overall native ad management.

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The AdAdapted platform automates the native advertising model for advertisers that want to reach mobile app users. With AdAdapted, advertisers can launch scalable, trackable, custom branded campaigns across a wide variety of apps without duplicating ...
By Inuvo
Inuvo Exchange's ad units are designed to bring you incremental revenue from new ad space. All of Inuvo's ad placements are designed to be in-view, maximizing visibility and user engagement. The Inuvo Exchange knows when users close ads and remembers...
Nudge measures every moving part of a native ad campaign. It’s built by marketers to address a gap in digital marketing: better workflow, reporting and optimization for content. The solution offers normalized metrics built for purpose as native requi...
  Compare is an analytics solution that provides digital publishers with audience insights to answer questions about how readers are responding to digital content.
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