Ad Serving

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Definition

An Ad Server is a large, high-capacity platform that stores, tracks and exposes the ad content advertisers want displayed digitally. Ad Server software reports ad performance: user clicks, post-click and post-impression activities, enabling Networks and Exchanges to establish metrics-based pricing. Ad Serving can be managed by a stand-alone system, owned by an individual publisher, by an Ad Network, or via a module that's bundled into an all-in-one Advertising Management Platform. 

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Products

Ad3 Media's Ad Server allows you to monitor real-time statistics at both macro and micro levels with full Invalid-Traffic, Ad Block, and Bounce rate reporting to provide you with the most accurate monetization tracking system available today.
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Barometric leverages its state-of-the-art deterministic and probabilistic methodologies for post-click and post-view attribution. Their Probabilistic+ proprietary algorithms allow them to tie together mobile-web and app environments. Barometric accom...
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ad.agio is a multi-channel ad-server built with the online publisher’s ad tech needs in mind. ad.agio leverage the data to target and deliver any ad type, across any device, to any user.
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AdButler is an ad server that allows marketers to build, manage, and monitor multiple campaigns with a single time-saving interface. AdButler auctions allow marketers to mix direct sales with multiple header bidding partners to maximize revenue.
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AdGlare is a hosted ad server platform for publishers supporting banner ads, rich media and in-stream video ads.
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adKernel is a white-label ad serving platform that offers fast, efficient and feature-rich online advertising solutions to publishers, advertisers, and networks. The solution includes predictive and optimization analytics, and customizable reporting...
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By AdMob
AdMob by Google is a single platform for developers to grow their app business by getting access to over a million Google ads worldwide. AdMob provides more control over refining which ads appear within apps, so as to increase relevance and protect b...
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Admotion is an ad serving solution for display, rich media, mobile, social, search, and video.
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The Ad Server Solutions ad server platform enables publishers, advertisers, ad networks, ad exchanges and advertising agencies to manage their display, video, app, social, iptv and mobile advertising campaigns.
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AdSpeed Ad Server is a comprehensive platform with powerful ad management and ad serving features. The solution helps users to display targeted advertisements on all screens and channels: websites, blogs, email newsletters, mobile devices, and mobile...
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